Make it look like a cartoon without too much blood so that children can play it. Stuff it with memes and dances for children. Parents approve and ignore the fact that the child is playing an extremely violent (and detailed) game 12hrs a day and gets rewarded for shooting other players in the head. Parents pay up for lootboxes and micro transactions every time the child screams
That is one perspective. My kids played Skylanders and Disney Infinity when they were younger. Those games both had elements of shooting projectiles at enemies to eliminate them.
Fortnite is rated T and not M because there isn't realistic violence. When a player is eliminated a small flying object with an antenna shows up and it looks like they are teleported elsewhere. There is no blood or corpse or anything like that. It is not extremely violent enough to get an M rating like Grand Theft Auto or Call Of Duty.
There are very unrealistic elements of the game, like a grenade launcher that shoots large eggs (or snowballs in winter season), the fact that you can rapidly build forts out of mined materials, and a boogie bomb that when thrown at an enemy makes them dance for 3-5 seconds.
Yes I sort of agree, but I still think the game is centered around violence and guns, the best gun, the most deadly gun, the recoil of a gun, the damage of a gun, headshots, murder. The way my nephews speak now is sickening. And I also think it is purposely crafted and targeted at children because of their consumer power. See my reply below
Yes, I have observed my two nephews over quite some time now. Even play it with them sometimes even though I suck. I don't have any strong opinion on the matter, but it is strange watching a whole community of 8-9 year olds(!) begging for ingame purchases and discussing detailed specs of Assault Rifles with their friends. And it is pretty clear (to me) what drives the money in this game, and for example Rocket League. Parents paying for ingame goodies of children. (Yes I know 8 yo is young. But most parents will stop caring because of the peer pressure, every classmate they have get to play the game.