What is the supercharger? Is it those white pylons that the car was next to when the video ended? If so, then not only does it seem that the driver had zero problems finding them, but they're conveniently located near the entrance to the lot, and the GPS directed him precisely to the correct location.
0.6 mile is what, two or three circles around a large parking lot? Even if you know how the superchargers look I don't think it's impossible to miss them once or twice.
IIRC, the offramp from the highway was .3 miles from the beginning to the first turn, so if Broder missed even one of the turns, .6 miles is pretty easy to get to.