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Is it important to predict how it will be received? If you are trying to tailor your work for your audience, then you are on your way to being yet another content farm and when’s the last time any of those published something great?

I know Paul does have some trusted readers that he shares early drafts with. Maybe he uses those readers as his focus group?




Is it important to predict how it will be received? If you are trying to tailor your work for your audience

Editors exist for a reason.




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