We have laws against murder and yet people commit it all the time. What kind of argument are you trying to make?
Both Google and Facebook have been hit with lawsuits in the EU. The laws are there and companies violating them are being punished. One could argue that the punishment is not large enough, if companies still repeatedly violate the laws. It'll take some time though until we see whether companies change their stance on privacy. One company which doesn't need any 'encouragement' is Apple, that's pretty clear now.
Both Google and Facebook have been hit with lawsuits in the EU. The laws are there and companies violating them are being punished. One could argue that the punishment is not large enough, if companies still repeatedly violate the laws. It'll take some time though until we see whether companies change their stance on privacy. One company which doesn't need any 'encouragement' is Apple, that's pretty clear now.