There is even a distinction to be made between loot boxes than can be used once, ever, and provide a one-time bonus to one play-through, and loot boxes that get restored every time you reinstall the game, start a new character, or reset your player account.
And there is a distinction to be made if any of the benefits from in-app purchases can be acquired without actually making an in-app purchase--earned through gameplay or traded from paying players, for instance. In those instances, it would be useful to report the number of hours of unpaid gameplay per dollar of in-app purchase. If I know up front that it takes 1000 hours of in-game farming to get something that a paying player can get instantly for $1, I'm probably not going to bother with that game.
I recently saw an article about Star Wars Battlefront's upsell options that basically said all new players will now start without legs, and legs could either be purchased immediately in the in-game store, or players could earn their legs without paying by dragging themselves through a 100-hour questline using just their arms and buttocks. I had to check that it was actually satire.
And there is a distinction to be made if any of the benefits from in-app purchases can be acquired without actually making an in-app purchase--earned through gameplay or traded from paying players, for instance. In those instances, it would be useful to report the number of hours of unpaid gameplay per dollar of in-app purchase. If I know up front that it takes 1000 hours of in-game farming to get something that a paying player can get instantly for $1, I'm probably not going to bother with that game.
I recently saw an article about Star Wars Battlefront's upsell options that basically said all new players will now start without legs, and legs could either be purchased immediately in the in-game store, or players could earn their legs without paying by dragging themselves through a 100-hour questline using just their arms and buttocks. I had to check that it was actually satire.