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PG: Could attractiveness could be substituted for charisma effectively in your theory? Perhaps attractiveness is just an element of charisma, but if considered that way, there's a large body of psychological research that backs you up. For example, this abstract lists a only a really tiny sliver of the repeatable results:

http://links.jstor.org/sici?sici=0034-6543(199224)62%3A4%3C413%3AEIAJOP%3E2.0.CO%3B2-L




Here's a version of the link that news.yc will take:

http://links.jstor.org/sici?sici=0034-6543%28199224%2962%3A4...

Paul Buchheit related this phenomenon to product design in http://paulbuchheit.blogspot.com/2007/08/first-thing-that-yo...




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